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Psy and 2NE1 Perform at Davos Forum

[by Kim Young Shin] Psy and 2NE1 will perform at Davos Forum, an annual general meeting for World Economic Forum.

Davos 2016 will be held from January 19 to 23 in Davos-Klosters, Switzerland. On January 21, Psy and 2NE1 will hold a holographic concert at ‘2016 Korea Night’ an event during the forum hosted by the Federation of Korean Industries (FKI).

‘2016 Korea Night’ is an annual event held from 2009 at Davos Forum to promote Korea’s cultural industry to the political, economic and media leaders of the world gathered at the forum. This year, the theme for ‘2016 Korea Night’ is ‘K-Culture, Connect to the World’.

Psy and 2NE1’s concert, which will be played in front of 650 global leaders, is expected to introduce the economic value of Korean culture as well as its collaboration with technology.

‘Gangnam Style’, a mega hit of Psy, who was a goodwill ambassador of ‘Korea Night’ on 2014, and ‘I AM THE BEST’ and ‘Fire’, which are the major hits from 2NE1 will be presented. Next Interactive K Korea (NIK), the operator of the biggest digital theme park in Jeju Island ‘Jeju PLAY KPOP’, supported the show.

Previously, in July 2013, the first holographic concert of Psy and 2NE1 was held at ‘K-POP Hologram’ in Everland, Yongin. In January 2014, holographic concert hall KLIVE opened in Dongdaemun, Seoul, and showed BIGBANG and G-Dragon’s concert to audience from in and out of Korea. Last May, ‘PLAY KPOP’, a holographic concert theater, opened in Quzhou and Beijing and presented Psy, BIGBANG and 2NE1’s stages. It was recognized as the first exporting case for a k-pop digital theme park. The world’s biggest k-pop digital theme park ‘PLAY KPOP’, approximately 3,967 square meters in size, opened in Jeju. It was frequently visited by global tourists.

Meanwhile, ‘2016 Korea Night’, an event during the 2016 Davos Forum will be held at Morosani Schweizerhof Hotel in Davos, Switzerland on January 21 at 7:30pm (local time). (photo by YG Entertainment)

Contact: news@bntnews.co.uk

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Write: 2016-01-18 11:18:10 / Update: 2016-01-18 15:32:41

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