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KICHO to Grow Bigger through Broadening Its Market in Mexico


[by Song Eunji, translated by Woorim Ahn] Skin sommelier brand KICHO is now available on Sally Beauty in Mexico.

Sally Beauty is America’s international cosmetic distributing company and it is chosen as world’s beauty franchise along with Sephora and ULTA. It is currently running about 4,000 stores in the United States, United Kingdom, Belgium, Canada, Mexico, Japan and other countries.

KICHO’s bestseller in Mexico is ‘Sheep Oil Cream’ that is mostly made of Lanolin, which is the only animal oil without killing animals. The cream is able to improve people’s skin complex by adding 8 berries called ‘multi-vitamins’ with lanolin that was extracted from wools of New Zealand in Germany.

Not only that, but the brand’s other products such as ‘Camellia Sleeping Pack’ and ‘Ultra Moisturizing Suncream’ are getting popular in the local country. The suncream was introduced on T magazine, which is published by New York Times and became popular, so it is anticipated to receive much love in Mexico as well.

Meanwhile, an official from the brand said, “We are happy to broaden our market to Mexico through launching in Sally Beauty. In particular, the store managers loved the sheep oil cream and suncream. We will continue to grow our market with various items.” (photo by Kicho, Sally Beauty)


Contact: news@bntnews.co.uk

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Write: 2016-11-25 10:03:49 / Update: -1-11-30 00:00:00

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